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News and Articles

faculty_damien_wilson

Extending the Double Jeopardy and Duplication of Purchase Laws to the Wine Market

Publication: International Journal of Wine Business Research

Publication Date: June 17, 2019

Cultural Differences and McDonald's: A Multi-Country Comparative Study

Publication: International Journal of Business and Globalisation

doug_jordan

Teaching the Time Value of Money: Advantages of the Continuous Compounding (Exponential) Model

Publication: Journal of Instructional Techniques in Finance

Publication Date: Spring 2015

faculty_steve_cuellar

Differential Effects of Brand, Ratings and Region on Willingness to Pay

Publication: Journal of Wine Research

Publication Date: February 4, 2013

faculty_michael_santos

Incorporating Multiple-Choice Questions into an AACSB Assurance of Learning Process: A Course-Embedded Assessment Application to an Introductory Finance Course

Publication: Journal of Education for Business

Publication Date: January 17, 2014

naga_damaraju

Using Coarsened Exact Matching Method: Caste- or Religion-Based Social Proximity Influences in CEO Appointments in India

Publication: SAGE Research Methods Cases

Publication Date: 2019

Luxury Wine Marketing: The Art and Science of Luxury Wine Branding

This book helps to demystify the process by describing how to craft, implement, and maintain a luxury wine brand.